01
Bloated product roadmap
Without clear prioritization and ruthless scoping of what matters, your team will be spread too thin and not finish what matters most.
03
Building too much
There are hidden costs to building everything from scratch. The wrong choice can add months of unnecessary tech debt.
02
Hiring errors
Tech talent is one of your biggest budget items. Hiring the wrong person or hiring for the wrong role prevents you from hiring the right person for the right role.
04
Neglecting non-engineering solutions
Engineering time is valuable and in short supply. Waiting for bandwidth can cost you valuable time and money when non-code solutions exist.
Many startups make avoidable mistakes.
We can help with your of startup tech needs.
For less than the cost of a junior developer, you can have executive-level technology leadership. Here are some of the startup tasks we can help with:

Product roadmap scoping

Build-or-buy analysis

Tech talent hiring

Early team management

Architecture

Software development process
Meet Frankie Nicoletti.
Frankie (she/they) is a business leader with an engineering background. She has a decade of experience in tech in a broad spectrum of industries including fintech, martech, e-commerce, big data, telecom, and social media. She has served as Head of Engineering at multiple seed stage startups.
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After work you can find her at the gym. She holds 6 state powerlifting records.
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Watch Frankie's talk at LeadDev New York on "Paying down management debt without burning out."

You need a jack-of-all-trades who can strategize, hire, lay the foundational architecture and development lifecycle on a budget.
Some startups hire a senior developer and hope for the best or spend a lot of money on a full-time senior leader.
We can provide the strategic, hands on help at a fraction of the cost so you can spend more of your money on great engineers to build your product.